Apple Rejects Rainbows


This week we were forced to change our lovely, rainbow-y, too much like apple-y app icon to something else.

Our latest iPhone app, 'Daybook' (a tweeting mobile journal), displays a colorful array of icons that represent moments in a person's day (worst/favorite/funny etc.). Appropriately, the app icon is a rainbow colored bar containing the colors of each icon.

Unfortunately, this was deemed too much like the old rainbow apple icon and rejected on these grounds.


daybook icon next to rainbow apple icon
DaybookApple

In an attempt to stay away from anything too rainbow-y we came up with this:


green apple logo for daybook iPhone app
Daybook


However, something didn't quite feel right. . . we scratched the idea and ended up with a picture of a bike.


daybook iPhone app icon of a bike
Daybook